Helping companies reach their full potential through smart digital marketing has always been the driving force at Puffer.se. As part of this, we can now offer our press release services for your company. With many years of experience in both marketing and journalism in the back, we produce powerful texts that are published on the very busiest websites.
Through a collaboration our press releases reach large and well-known sites such as Dagens Industri, Expressen, Breakit, Realtime and others, thereby reaching a very large number of readers in just as short a time.
Unlike a marketing campaign, our press releases reach the recipient on their own terms. This, in turn, means that the reader is much more receptive to the information offered, which makes it easier for him to absorb the message and the chances of also remembering it increase significantly.
A press release regarding a special further development, a new offer or some other major change at an already existing company can provide an extra boost in marketing. Like an advertising campaign, it can serve as a reminder to current customers, but above all, there is great potential in attracting new customers. The advantage of writing press releases is that your press release is visible where your customers are. Therefore, the marketing becomes well-targeted and is seen where it is most useful.
The impact of a press release is clear not least for new or young companies. Instead of spending a large part of the budget on a campaign, with a well-targeted and well-worded text, you can hear from new customers. The format also allows you to go deeper into the topic and explain the business and its USP (unique selling point) to really convince the reader to take the step for you.